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v1.12 — Campaign Builder Overhaul & Content Intelligence Foundation

  • 6 days ago
  • 2 min read

Sprint 25 · May 25–31, 2026


Shipped


  • Campaign Builder redesigned — new Campaign Assets section, Marketing Strategy document panel, and a refreshed Lead Form bring all campaign materials into one cohesive workspace.

  • PDF-ready print routes added for Marketing Strategy and GTM Playbook documents — advisors can now generate print-quality outputs directly from the builder.

  • iHTML creatives now support custom background images with full save and preview support.

  • Creative readability scoring upgraded with perceptual-signal analysis, edge gates, and per-aspect-ratio thresholds for more accurate quality signals.

  • Themes now auto-generate from your ICP — the platform turns your ideal client profile into content angles automatically.

  • Upload a document or URL to seed ICP inference and launch a campaign from any existing asset (doc, deck, or landing page).

  • Named modality picker added to Campaign Builder for explicit content path selection.

  • Real-time signal feeds (CatalystSignalsHub) now ingest live market and behavioral signals, filtered per ICP variable to surface the right signals to the right advisors.

  • Advisors can rate and annotate themes, feeding preferences back into the content generation loop.

  • Enterprise admins can push approved themes across the org hierarchy to child tenants.

  • Theme version history now visible in the Library page.

  • Dynamics 365 connector expanded to include Leads and Opportunities as addressable data sources.

  • CRM write-back live — deal and lead updates now flow bidirectionally through the Unified Data Model.

  • Advisors can build targeted audiences directly from CRM contact and opportunity data.

  • VastAdvisor activity now syncs back to the connected CRM in real time.


Fixes


  • Campaign Builder and Media Library preview parity corrected — iHTML previews now match final rendered output across both surfaces.

  • Rejection trail implemented with S3 hybrid storage, ensuring content audit logs are reliably persisted and recoverable.


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